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Upfronts: Major Networks Face Severe Pressure on Ad Prices

Starting next week, advertisers are bound to hear some exciting things about TV. Fox is likely to talk about “Empire,” the music industry drama phenomenon. NBC may have something to say about a live...

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Media Executive Compensation Hit All Time High In 2014

Everyone from Ted Cruz to Elizabeth Warren agrees: The widening income disparities between the super rich and everyone else threaten the health of the economy and the political system. But Big Media...

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Comparing the NFL’s YouTube and Facebook Video Strategies

Facebook is trying to usurp YouTube as the go-to destination for distributing and watching videos online, and a lot of brands, publishers and other content creators are trying to figure out which...

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How the biggest hit in TV history predicted the death of TV

The recent announcement that American Idol is coming to an end, once appointment viewing for tens of millions of Americans, has been met with a collective gasp of “finally” on the Internet. Although...

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What an OTT Future Means for Brands

If you haven’t heard of OTT, short for “over the top,” you will soon. The acronym refers to video content delivered straight to the consumer via internet. The core disruptive concept is that the...

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How Network Television Is Facing the Future

The status of network television as the medium’s dominant form has long been in decline. With the rise of cable television, the Internet, and streaming services, the mono-cultural reach of the “big...

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DirecTV Adding Apple Watch App for Your DVR

DirecTV is the latest company to announce that it will be releasing support for the Apple Watch, which it claims will bring new levels of integration to the user experience. Previously DirecTV had...

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Verizon Pursues OTT Dream With $4.4B AOL Buy

Verizon will make a tender offer of US$4.4 billion for AOL, the companies announced Tuesday. AOL will become a wholly owned subsidiary of Verizon upon completion of the merger agreement this summer....

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Consumers want à la carte TV, but big online bundles likely

According to a new survey of US adults, 77% would prefer to assemble their own bundles of TV channels. Sky and CBS Interactive believe they’ll get it in the short term, but that re-aggregation into big...

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Netflix Tops $600 a Share, Said to Be in Talks to Enter China

Netflix Inc. rose above $600 a share for the first time after it was reported to be in talks with a Chinese media company backed by Jack Ma and other possible partners as it seeks entry into China’s...

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